Inspiration Reports are easily digestible, yet detailed written and visual reports that provide additional details and insights from our explorations. We begin with thoughtful analysis of the research and translate our findings into implications and opportunities for companies.

Inspiration Reports are easily digestible, yet detailed written and visual reports that provide additional details and insights from our explorations. We begin with thoughtful analysis of the research and translate our findings into implications and opportunities for companies.

Picture of inspiration report on black consumer expecations
Picture of an Inspiration Report on pandemic behaviors

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Uses for our deliverables

Our clients have found more uses for our deliverables than we could, including:

  • Brand repositioning
  • Product innovation
  • Strategic realignment
  • As a creative brief for vendors and strategists
  • For employee education and onboarding of new employees
  • To bring a segmentation to life
  • To generate internal alignment between disparate departments within an organization
  • As compelling c-level executive education and foundation for new strategic ideas
  • As a centerpiece for executive conferences (including franchisees and vendor partners)
  • As a sales tool introducing a new mindset or consumer to external partners
  • To establish a common vision across linguistic and cultural barriers within an organization