the consumer reaction to the green movement 

Adam Wadsworth 

adam is an expert on the generation and communication of insights and has spoken around the world on the subject, including a speech at the esomar global market research forum.

before launching dig in 2001, adam was a creative director, art director and copywriter at highly creative advertising shops, where he helped develop many memorable campaigns for clients such as mastercard, powerade and saab.

adam is infatuated with his wife, teri, and children, chauncy and linden, and is addicted to various forms of exercise including running, weightlifting, tennis, basketball and yoga.